Posts by category: Digital Marketing and Advertising

What is Pay Per Click or PPC and how can we learn PPC?

What is Pay Per Click or PPC and how can we learn PPC?

| 09:34 AM

Pay Per Click, or PPC, is a digital marketing strategy where advertisers pay a fee each time their ad is clicked by a user. It's essentially a way to buy visits to your site, rather than attempting to earn them organically. Search engine advertising is one of the most popular forms of PPC. To learn PPC, you can participate in online courses, webinars, or workshops offered by digital marketing institutions. Moreover, hands-on experience through internships or entry-level positions can also provide practical knowledge and understanding.

read more